HiveLive logo

HiveLive design guidelines

This page is made to know everything about the design behind the HiveLive Universe, initially created by @achara1202

About Hive

The chosen blockchain is Hive. This blockchain is particularly well suited to content. It is therefore used by blog authors and streamers. Of course, it also has an ecosystem of tokens (crypto currencies).

Products

Several product types can be created, with each type of user specific needs. It is therefore proposed to have a common logo shape logo. It can be color-coded according to the category according to the category to which it belongs.

Colors

About logo colors, even if only four categories exists at this time, five colors have be chosen, in addition of black and white, looking to the future.

Background colors

 

HEX: #2e3440

 

HEX: #eceff4

Logo colors

Red

 

HEX: #bf616a

Green

 

HEX: #a3be8c

Yellow

 

HEX: #ebcb8b

Blue

 

HEX: #5e81ac

Purple

 

HEX: #b48ead

Orange

 

HEX: #d08770

Typography

The chosen font is the same as Official HIVE font, Ridley Grotesk ExtraBold (900). For logos, it will always be in uppercase.

HIVE LIVE
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Related fonts

Since the ExtraBold has been chosen for the logos, it can be combined with a lighter version of the Ridley Grotesk font, which would be lighter. E.g.: Bold (700), SemiBold (500) or Medium (400)

Text example (Bold 700)
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Text example (SemiBold 500)
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Text example (Normal 400)
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Logo

The hexagonal shape is reminiscent of the cells of a beehive to make the link with the Hive blockchain. To add a touch of "tools", each edge of the hexagon resembles as a mechanical part that fits into the others. It will be available in two options:

In addition, depending on the background used, there are a dark and a light version.

Light background version of HiveLive logo
Dark background version of HiveLive logo

What not to do

For logos

No distortion / warping

Height deformation of logo Width deformation of logo

No rotation

No logo rotation

For texts

Text with same width

No aligned logo

Vertically centered

No vertical centering logo

Examples

Example of bottles Example of business card with Hivelive design Example of logos on billboards Design example on different screens

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